Traffic Analysis
My WordPress blog recently experienced a sudden surge in traffic, which made me happy.
However, I saw a post on Reddit about someone whose website traffic suddenly doubled, but it was all direct links with zero dwell time.
Comments suspected it was from AI crawlers.
This kind of traffic directly impacts a website’s business, increasing server load, causing a decline in advertising revenue, and immediately lowering search engine ranking.
This is because it’s either spam traffic or flagged as bot traffic.
Before seeing this Reddit post, I checked my WordPress blog’s Google Analytics, and the situation was exactly the same: direct links with zero dwell time. It looked like traffic had doubled, but it was all invalid traffic.
Below is my Google Analytics.
Furthermore, both his website and my blog contain English content, so theoretically, there shouldn’t be that many Chinese users.
While Singapore has an English-speaking audience, most of the spam traffic is likely from Singaporean Chinese or Chinese branch offices using web crawlers.
Currently, it’s impossible to specifically detect this type of traffic, but it’s affecting the website. The best solution is to use Cloudflare’s country blocking feature to directly block access from those two countries.
Cloudflare settings
Open Cloudflare
Create a new security rule as shown in the red box.
Create blocking rules, such as those for Singapore.
Tips
I just want to write a proper blog, but every day I get a bunch of junk web crawlers and attacks.